Saturday, 31 October 2009

Get Your Article Marketing Campaign Running With Just One Article Directory

A lot of people steer clear of article marketing because the whole process from researching and writing articles to posting numerous modified versions of them on various article directories seems so complicated to them.

So, how about making things easier by focusing on just one article directory, Ezinearticles.com?

Ezinearticles.com is the has more than 100,000 members and is the leading article directory on the Internet with an Alexa ranking of 167.

Unlike most other article directories, Eznearticles.com accept articles of just 250 words.

Now, anybody can write a 250 word article. As a matter of fact, with a little energy and determination you could write and submit 5-10 articles per day...

A short article can be written around a single point.

To help you get single-point ideas to write about, set up a swipe file and every time you read about or think about an idea to write about, add it to your swipe file. That way, when you come to write articles, you will not be at a loss to find new ideas.

Set up a Twitter.com account and start following Internet marketers who operate in your niche. Their tweets will provide you with plenty of ideas for articles.

As you post article after article, your links will begin to show up on the search engines because they love EZA, and so do lots of Internet publishers who are always on the lookout for a supply of fresh articles to publish on their websites - and that will bring you yet more links and traffic.

So, instead of feeling overwhelmed by having to write lengthy articles and post them to all the article directories out there, adopt a "one-point article writing strategy" and concentrate on posting short articles on Ezinearticles.com

David Hurley
Unleash A Stream Of Targeted Traffic To Your Website With My Freshly Written, Top Quality Internet Marketing Articles

Tuesday, 22 September 2009

Fast, Free & Easy One-Stop Online Article Marketing Strategy

How many people shy away from writing articles, let alone developing an consistent online article marketing strategy because the sheer effort just seems to much.

I mean, what with having to think of a topic, search for keywords, plan the article, write the blasted article, write the author file and include a hyperlinked keyword phrase, and then submit the article to a directory, it all seems like too much hassle.

And, shouldn't articles be around 450-850 words long or something?

Well, up to a point, all that is true.

Up to a point.

However, did you know that Ezinearticles.com, the largest article directory in the world, with over 100,000 published writers, with an Alexa ranking of less than 200, and with one of the busiest websites on the Internet, only require 250 words per article?

ONLY 250 WORDS! Per Article!

Now don't tell me that there are people out there trying to sell stuff on the Internet who CANNOT write a short article of just TWO HUNDRED AND FIFTY WORDS and submit it to EzineArticles.

I don't believe it.

All you have to do is to focus on one key point and sit down and write about it.

Then submit your article to EzineArticles.com

And then think hard, very hard, and come up with one more one-point-idea for another article AND do it all over again - possibly (if you really push yourself) in the SAME DAY (that's two articles in one day!), or, what the heck, let's really push the boat out, in the SAME MORNING, and then when you wake up after your post-prandial snooze, write TWO MORE that afternoon!

Four articles a day, twenty articles a week, eighty articles a month. Not bad.

Okay, so maybe that is too much for most people, but how about three or four articles a week?

Surely, surely, surely you can manage that for your online business, can't you?

If you need some help, get a note book and fill it with article ideas as they occur to you.

Think about the traffic and backlinks you'll start to get as your articles are syndicated out to other publishers.

Oh, and the search engines love EzineArticles.com so your mini-article blitz see your website start to head up the search engine rankings.

It's easy. Just do yourself and your business a favour, and do it.

David Hurley
Online Article Marketing Strategies

Tuesday, 2 June 2009

How to Edit PLR Articles



Here's a 5 minute video by expert copywriter and Internet marketer Tiffany Dow about how to edit PLR articles. It is very clear and to-the-point.

The video takes you right through the process from editing the PLR article to finding relevant topical content on Google to add to your article as unique content and give it some ooomph on the search engines.

Thanks for the tips, Tiffany!

Best wishes,

David Hurley
Online Article Marketing

Monday, 4 May 2009

Is Modifying PLR Products To Make Them "Unique" Worth The Time?

One method Internet marketers use to leverage their time is to make use of private label rights products. Good quality, limited circulation PLR products offer online marketers an excellent opportunity if they know how best to exploit them.

PLR products come in many forms, such as e-books, reports, article packs, software packages, CDs, and such like.

However, an obvious drawback to using PLR products is that many other Internet marketers may be using them as well. So, if you choose the lazy route and decide to promote the products
exactly as they were when you purchased them, you will not be differentiating yourself from all the other "lazy" competitors who also did not bother to modify them.

If you choose to sell them as they are, at least make the effort to use your own unique intro to the products on your website or blog.

Not every PLR product has to be sold for it to be valuable to Internet marketers.
There are many advantages to using plr articles as content on your website and on your
blog.

If you are going to publish articles under your own name, then reworking them is something you definitely want to do.
PLR content can be modified sufficiently for your purposes in a relatively short time.
It really needn't take more than a few minutes to do what is necessary to make a PLR article unique for the search engines.
Simply change a few words, paragraphs, or sentences to differentiate it from the original content.
You can also do things such as re-ordering numbered items and adding items or even removing some completely from the list, and of course, you can also re-order the items on the list.

Busy marketers might consider outsourcing this job. Websites such as elance.com are a good place to look for people who will be willing to rework
the PLR content for you at an very reasonable price.

One final point to consider is that if you add additional value to the PLR products you want to sell, you'll be able to raise the price.
This is another way to set yourself apart from the competition.

Reworking PLR products is definitely worth the effort, whether you intend to use the material or repackage it and sell it on.

David Hurley
Online Article Marketing

Saturday, 21 March 2009

Internet Marketing PLR Articles - Just $1 Each!

A few months ago I started a Internet Marketing PLR article club with a 100 member limit.

Each month I write 10 articles for my subscribers. Every article is about Internet marketing, running a home-based Internet business, success-mentality and related themes.

In other words, if you need articles to promote your Internet marketing website and subscribe to my service you won't have to sort through tons of useless articles to find a few that you can use.

Membership costs just $10 a month. I deliberately fixed on a price that anyone can afford. I also like the idea of writing good quality articles for just a dollar a piece.

Sure, they are PLR articles so you will need to modify them, but they are well researched and well written, and have not been reproduced thousands of times already.

Every article is limited to 100 users max.

As I add new articles, I remove old ones from the members' site.

==> NEW! ARTICLE MODIFICATION SERVICE <==

Members of my article club can also take advantage of my members-only article modification service.

During the first half of each month I take the previous month's articles and modify them so that at least 40% of the content of each article is unique.

That means, 40% unique compared to the original AND 35% unique when compared to EVERY OTHER MODIFIED VERSION OF THE ARTICLE!!

It makes your head spin just thinking about it!

But it does ensure that each person will receive an article that can be posted as-is on their website or blog.

I DO IT MYSELF!

Every modification is manually typed in by myself to make sure that every part of the article makes sense and the whole remains coherent. I then cross-check all the articles against the original and each other and tweak and polish them until they all meet the criteria.

REASONABLE PRICE!

The modification service costs members just $27.50 for all ten articles.

TESTIMONIAL

Here is the verdict of one of my loyal subscribers:

"I started using David's exclusive PLR article service a couple of months ago and it has been like a gift that fell out of the sky. I am way too busy to come up with my own article content, but I know that it is a necessary part of internet marketing. I tried 4 different article writing services before this and was always sorely disappointed with the quality of the articles - they always lacked substance. Then along came Davidʼs articles - well written and full of useful content. Now because it is a small PLR club, the articles still need to be re-written to make them unique. Again, David came to the rescue for me as he re-writes each of the 10 monthly articles for me at an unbelievably reasonable price. My article supply problem now has been nicely solved. Thanks for the great service, David."

John Baril
http://www.wealth-dynamo.com/
Thanks John! Glad you like the service. Look out for some more modified articles heading your way shortly!

David Hurley
Internet Marketing PLR Articles

Tuesday, 3 February 2009

A Quick Guide to Article Writing

Novice article writers tend to make a lot of mistakes when they submit their articles to article directories.

Here is a quick tip sheet of stuff you need to focus on to get your articles approved, read, and working for you.

1. Give Hype The Old Heave-Ho!

Stop talking up a product that you are trying to sell. In fact, stop trying to sell it altogether!

Remember, people do not like being sold to.

Cut out the exclamation marks!!! The first unintended effect you generate in your readers is the impression that you think they are stupid.

The second unintended effect is that you traduce** yourself. Writing in an exclamatory tone sounds insincere.

2. This Is The Information Age, So Stick To Informative Articles.

How-to articles, self-help tips, detailed product reviews - having first TESTED the product, stuff like that, done well, is going to earn you the respect of your readers where selling to them never will.

Because you need to do some research before writing how-to articles, it is best to stick to topics you understand. Writing articles is about communicating your understanding of the subject matter in such a way as to make it clear to the reader. Give the reader the sense that something of value has been conveyed.

Conduct Keyword Research Before You Start Writing.

Keywords are simply the words that people enter into the search engines to find information about a certain topic. You want to think about what words people would enter to search for an article like the one you are about to write.

Include those keywords in the title of your article if possible, and once in the opening and closing paragraph and just once or twice in the main body. Stuffing articles with the same keyword phrase is not a good policy and it certainly makes the article sound strange when it is read.

Using longer keyword phrases will probably help your article to rank higher on search engines, although the keyword phrase will be less frequently keyed in by prospective online readers.

The best place to start researching keywords is with Google. Google's Keyword Research Tool will give you a list of related keywords in your niche, plus the search count, competition, monthly trends and so on. You can find it here:

https://adwords.google.com/select/KeywordToolExternal

Write For Humans, Not For Spiders

Always address your article to real readers, not the search engines. Remember, keywords are best when they occur naturally in the text. Anything else will be counter-productive.

Try, For Goodness Sake, To Be Original.

If you can't say anything new about a topic, at least try to present it in an original way.

You could adopt a contrarian approach for example, or see something from a different angle or perspective.

Whatever you do, keep your text readable, conversational, and entertaining.

Never underestimate the power of a well written web article.

Spellcheck AND Proofread...

How many people slap out an article and hit the publish button without even putting it through a spell checker?

After you have spell-checked it, proofread your article - spell-checkers are not grammar checkers!

K-I-S-Stupid!

Keep It and Short and Strong. Cut out the junk. If you don't know what junk is, just cut out the first paragraph, that is where a lot of inexperienced article writers stash the biggest proportion of hogwash.

Enjoy!

Learn to love writing articles and life will be a lot sweeter all round. If you have a ball writing your article it might just show through and make the article much more enjoyable to read.

Cheers!

David Hurley
P. S. If article writing is simply "one step beyond" for you at the moment, try my article writing service for work from home Internet marketers.

Saturday, 17 January 2009

The ABC of modifying PLR Articles

The most important thing to understand about PLR articles is that the basic article has already been created for you. This saves you the trouble of having to sweat over creating an article from scratch.

You could simply upload your PLR article to your site, but this is not the best way to use it.

Instead, spend some time modifying the PLR article and turning it into something different from what your competitors who bought the same product have. Getting into the habit of changing a private label rights article is one of the most important things you will do when using these products. It may take some time, but far less time than thinking up a topic, planning and writing an original article from scratch.

Here are some ways to modify a PLR article:

  1. Completely rewrite the title, inserting your own keywords if possible.
  2. Delete one of the paragraphs of the PLR article.
  3. Add a paragraph of your own to the article.
  4. Try and find a good way to rearrange the paragraphs.
  5. Reverse the order of clauses in some sentences.
  6. Turn active sentences into passive ones and passive sentences into active ones.
  7. Replace single words with longer phrases and longer phrases with single words.
  8. Whenever there is a list, add something extra to it.
You are allowed to put your name on PLR articles. This means you can publish the product under your name. Many people use PLR articles simply to take advantage of this option. If you work over your PLR articles as I have suggested, you need not feel so bad about putting your name to it, since you will have made it 40-50% original anyway!

David Hurley